This is the 16769th most frequent Polish word.
wydawać
"To issue," "to spend," or "to seem."
The word 'wydaje' here implies spending or allocating money for a purpose.
Paulina wydaje pieniądze na książki.
Paulina spends money on books.
The phrase 'wydaje mi się' is a reflexive expression meaning 'it appears/seems to me'.
Wydaje mi się, że on ma rację.
It seems to me that he is right.
In this sentence, 'wydaje' means releasing or launching something, such as a new product.