This is the 3897th most frequent Turkish word.
atay
"Atay" in Turkish refers to "ancestral" or "paternal" lineage.
In this case, 'atay' is employed in the sense of 'placement' or the act of assigning, acting as a noun.
Bir dahaki sefere daha dikkatli bir biçimde atay yap.
Next time, perform the placement more carefully.
Here 'Atay' is used as a proper noun, representing someone's name.
Atay yeni bir işe başladı.
Atay started a new job.
In this context, 'atay' means 'traditional' or 'old-fashioned', used as an adjective.