This is the 10838th most frequent Swedish word.
ledord
"Ledord" in English means "guiding word" or "key principle."
Here, 'ledord' is used to denote a guiding principle or motto that the organization bases its actions and goals upon.
Vårt ledord på företaget är innovation.
Our guiding principle at the company is innovation.
In this sentence, 'ledord' refers to key principles or directions that help structure or focus the presentation.
Hon betonade vikten av att ha tydliga ledord under presentationen.
She emphasized the importance of having clear guiding principles during the presentation.
The term 'ledord' here specifies the focus or key principle driving the campaign's theme and activities.