This is the 12970th most frequent Spanish word.
perfilar
To outline, shape, or refine.
In this sentence, 'perfilar' is used in the sense of specifying or defining a plan or strategy in detail.
La compañía decidió perfilar su estrategia de marketing para alcanzar más clientes.
The company decided to refine its marketing strategy to reach more clients.
Here, 'perfilar' expresses the action of delineating or sketching the contours of something visually.
El pintor empezó a perfilar las figuras en su nueva obra.
The painter began to outline the figures in his new artwork.
In this context, 'perfilar' is used to mean defining or sharpening the focus on concepts or ideas for clarity.