This is the 9651st most frequent Russian word.
цоя
The word "Цоя" is a possessive form of "Цой," referring to Viktor Tsoi, a famous Soviet rock musician; it means "of Tsoi."
The word 'Цоя' is the genitive case of 'Цой', stressing possession or attribution to Viktor Tsoi.
Мне нравится песня Виктора Цоя.
I like Viktor Tsoi's song.
Here, 'Цое' is in the prepositional case after 'около', indicating the person or topic being referred to.
Память о Цое вечно жива.
The memory of Tsoi is eternally alive.
'Цою' is in the dative case, showing the indirect object of the dedication.