This is the 12190th most frequent French word.
virale
Viral (related to a virus or quickly spreading).
Here, 'virale' refers to infections caused by viruses, as opposed to other microbial agents like bacteria or fungi.
Dans le domaine de la santé, une infection virale peut représenter un risque sérieux.
In the field of health, a viral infection can pose a serious risk.
The use of 'virale' in this context describes a marketing strategy aiming for rapid and widespread dissemination of its message.
Le marketing virale peut aider une entreprise à atteindre rapidement un large public.
Viral marketing can help a company reach a wide audience quickly.
The word 'virale' describes the video as having achieved widespread popularity or circulation, akin to how a viral phenomenon spreads rapidly.