hype

hype

"Excessive public excitement or attention about something."

Here, 'hype' refers to the excited public attention and publicity around the new movie.

De nieuwe film kreeg enorm veel hype voordat hij werd uitgebracht.

The new movie received a lot of hype before it was released.

In this example, 'hype' indicates the high expectations or strong promotional emphasis placed on the product.

Ik denk dat dit product de hype niet waarmaakt.

I think this product does not live up to the hype.

In this usage, 'hype' suggests exaggerated or amplified anticipation for an event.

Hoewel er veel hype omheen was, bleek de gebeurtenis teleurstellend.

Although there was a lot of hype around it, the event turned out to be disappointing.