This is the 11005th most frequent Catalan word.
singularitzar
To make singular, unique, or distinctive.
Here, "singularitzar" is used to mean 'to make distinctive or unique', highlighting that the event brought a unique quality to the region.
Aquest esdeveniment va singularitzar la comarca per la seva exclusivitat.
This event made the region distinctive for its uniqueness.
In this sentence, "singularitzar" indicates the distinct feature that makes his speech stand out, emphasizing differentiation.
La seva forma de parlar es singularitza pel seu accent característic.
His way of speaking is distinguished by his characteristic accent.
This usage of "singularitzar" conveys the act of emphasizing unique qualities in order to ensure distinctiveness, in this case, for market appeal.