This is the 8442nd most frequent Catalan word.
dirigir
To direct, manage, or lead.
In this sentence, 'dirigir' is used to mean managing or leading an entity, such as a company or organization.
Ell sap com dirigir una empresa amb èxit.
He knows how to manage a company successfully.
Here, 'dirigir' implies directing or aiming something, like a message or communication, toward a specific audience.
És important dirigir el discurs cap als joves.
It is important to direct the speech toward young people.
In this situation, 'dirigir' expresses the act of literally steering or driving a vehicle.