This is the 4927th most frequent Turkish word.
firmasının
"Of the company" or "of the firm" (possessive form).
The word 'firmasının' indicates possession ('of the company') linked to 'firma' in this sentence.
Ahmet Bey, yeni bir teknoloji firmasının müdürü oldu.
Mr. Ahmet became the manager of a new technology company.
Here, 'firmasının' signifies possession ('of his company') and implies that the innovations are associated with the mentioned entity.
Firmasının yaptığı yenilikler sektörde büyük etki yarattı.
The innovations made by his company created a significant impact in the sector.
In this example, 'firmasının' refers to a specific company (the sixth company belonging to the brand) indicating the relationship of ownership or association.