måltavla

This is the 1903rd most frequent Swedish word.


måltavla

"Target" or "aim."


In this context, 'måltavla' represents the targeted group or demographic intended by a marketing strategy, showcasing usage in business terminology.

Företagets nya produkt lanserades med unga vuxna som måltavla.

The company's new product was launched with young adults as the target audience.


In this sentence, 'måltavla' refers to a physical target used for an activity such as dart throwing or target shooting, demonstrating its literal usage.

Jag satte upp en måltavla på väggen för att träna pilkastning.

I put up a target on the wall to practice dart throwing.


Here, 'måltavla' metaphorically describes the player as a focus or object of criticism, illustrating a figurative usage.

Spelaren blev en måltavla för kritiken efter det dåliga spelet.

The player became a target of criticism after the poor performance.