This is the 13089th most frequent Spanish word.
posicionándose
"Positioning oneself."
Here, 'posicionándose' is used reflexively to describe an intentional process of gaining strategic placement.
El equipo está posicionándose estratégicamente en el mercado.
The team is strategically positioning itself in the market.
In this sentence, 'posicionándose' conveys a personal effort to establish a leadership role.
Ella se está posicionando como una líder en su organización.
She is positioning herself as a leader in her organization.
This usage of 'posicionándose' reflects physical movement to achieve a tactical advantage.