This is the 2417th most frequent Russian word.
персонажи
Characters.
Here, 'персонажи' (characters) refers to the main figures in a literary work.
Главные персонажи этой книги очень интересные.
The main characters of this book are very interesting.
In this context, 'персонажи' represents figures created for an animated production.
В мультфильме появилось несколько новых персонажей.
Several new characters appeared in the animated film.
Here, 'персонажи' denotes iconic figures from literature that gain cultural significance.