This is the 2366th most frequent Russian word.
облик
Appearance, image, or form.
In this sentence, 'облик' is used to convey someone's physical appearance or persona.
Его облик был благородным и величественным.
His appearance was noble and majestic.
Here, 'облик' reflects the figurative 'image' or 'character' of a society or a group.
Современное общество постепенно меняет свой культурный облик.
Modern society is gradually changing its cultural image.
In this context, 'облик' refers to the architectural or visual aspect of a building or structure.