This is the 4526th most frequent Russian word.
выращивать
To cultivate or to grow.
The word 'выращивать' is used to describe the action of cultivating or growing plants.
Я выращиваю помидоры в своём саду.
I grow tomatoes in my garden.
Here, 'выращивать' represents the idea of increasing or expanding influence metaphorically.
Компания стремится выращивать своё влияние на рынок.
The company aims to grow its market influence.
In this usage, 'выращивать' metaphorically refers to nurturing or cultivating a desire or quality in someone.