This is the 11324th most frequent Russian word.
держать
"To hold" or "to keep."
The word 'держать' is used in its primary sense meaning 'to hold' or 'to keep', indicating physically having something in one's possession.
Я держу книгу в руках.
I am holding a book in my hands.
Here, 'держать' means 'to keep' in the context of fulfilling or maintaining a commitment or promise.
Он держит обещание.
He is keeping his promise.
In this case, 'держать' refers to maintaining or adhering to something, such as pace or rhythm.