This is the 9153rd most frequent Japanese word.
照れくさ
Embarrassing or awkward due to shyness.
Indicates a feeling of shyness or modesty when receiving compliments.
彼の褒め言葉が照れくさい。
His compliments are embarrassing.
Portrays a sense of shy laughter or reaction due to modesty or embarrassment.
照れくさそうに笑う彼女を見て微笑んだ。
I smiled upon seeing her laugh shyly.
Describes the feeling of embarrassment when being the center of attention.