This is the 1619th most frequent Catalan word.
llançar
"To throw" or "to launch."
Here, 'llançar' means 'to throw something to someone'.
Llanço la pilota al meu germà.
I throw the ball to my brother.
In this instance, 'llançar' means 'to launch or initiate an activity or movement'.
Van llançar una campanya per ajudar el medi ambient.
They launched a campaign to help the environment.
In this example, 'llançar' conveys the act of giving or directing a non-physical interaction, such as a look.